Canon USA Showcases New Flex Zoom Lenses and Frame.io Compatibility at Cine Gear 2022

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An interview from the 2022 Cine Gear Show in Los Angeles with Peter Marr of Canon USA. Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets.

The Flex Zoom series of lenses from Canon has been designed for outstanding optical performance rendering beautiful and natural images. The breathtaking image quality is ideal for 4K productions. Available in EF and PL mount options and designed for use on large-format cameras, these premium high-end full-frame zoom lenses offer a constant maximum T-stop value of 2.4 across the entire zoom range. Advanced Lens Metadata Support includes Cooke /i Technology™ protocol on PL mount models.

Also on show was a firmware update for the Canon EOS C300 Mark III and EOS C500 Mark II digital cinema cameras. The new firmware will enable these cameras to be Frame.io Camera to Cloud (C2C) compatible devices. This cutting edge workflow can save valuable time, allowing a collaborative cloud-based workflow in a variety of production environments from scripted motion picture and television production to reality TV, documentary, commercial, and more.

Transferring footage from camera, from on set or location, into the post-production workflow traditionally requires backing up files to a hard drive and carrying or shipping the drives to another location to be ingested for post. C2C workflow sends secure high-quality, low-bandwidth H.264 proxies, 4K 10bit 4:2:2 H.265 (HEVC) files and uncompressed audio files with matching timecode and filenames to the Frame.io cloud platform. Frame.io® is now an Adobe® company.
Using a third-party Wi-Fi, 5G or LTE streaming encoder connected to the camera output, Frame.io C2C workflow can automatically distribute clips to editors (or anyone else who needs them) the moment the Director calls “cut.” This enables immediate review of footage on an authorized user’s device on or off set, anywhere in the world, empowering all stakeholders to watch production and collaborate in real-time.